Amatus Recovery Centers Rebrands its Visual Identity and New Name TruHealing Addiction

midwest recovery center rebrand

amatus health logo 500 by 128 pixPRESS RELEASE

CONTACT INFORMATION:

Amatus Health

Contact – Allison Rush

Email – arush@amatusrecoverycenters.com

 

RELEASE DATE:

November 4, 2021

 

AMATUS RECOVERY CENTERS REBRANDS ITS VISUAL IDENTITY AND NEW NAME, TRUHEALING ADDICTION AND MENTAL HEALTH TREATMENT, WITH A MISSION THAT REFLECTS DEDICATION TO CONTINUED PATIENT SUCCESS AND SOLUTIONS.

The rebranding solidifies the company’s position as an industry leader in the addictive disorders and behavioral health space.

 

OWINGS MILLS, MD, November 4, 2021 — One of the largest, nationally accredited providers of drug and alcohol addiction and mental health treatment, Amatus Recovery Centers, is now rebranded as TruHealing Addiction and Mental Health Treatment.  This new name will give the 20+ growing facilities national uniformity and help the company brand as a whole in phases. Amatus Health will remain the same parent company. The facilities’ existing names will be co-branded at the beginning of this transition to bring the public and treatment community members up to speed and aware of the new name.

Having a new logo and name like TruHealing gives Amatus Health a more recognizable brand that is indicative of the services provided.  TruHealing is a name that deeply represents the company’s mission.  Addiction and mental health recovery is a process of healing and growth.  Amatus’ clients enter the doors at a moment of profound struggle in their lives as they battle with the grips of addiction.  It is through Amatus’ treatment services the clients are able to find the support and therapy they need to leave treatment and go onto living sustainable and healthy lives in recovery. This new name is a representation of that process for true self-discovery and healing.

Casey Bright, COO of Amatus Health, is thrilled to move forward with the new name and rebranding. “TruHealing more closely represents the mission and vision that we bring forth every day, at every one of our centers. This change will support our continued growth as a company, and as leaders in the addiction and mental health treatment field. This is a big and exciting moment for us.”

Amatus Health is the parent company to Amatus Recovery Centers (ARC), a subsidiary made up of nationally accredited addiction treatment and behavioral health operating centers in eight states and DC. ARC provides the full continuum of addiction and mental health treatment including medical detox, inpatient residential to long-term outpatient aftercare and alumni programming.

If you or a loved one is struggling, please call 855-80-SOBER today.

 

 

*The stories shared in this blog are meant to illustrate personal experiences and offer hope. Unless otherwise stated, any first-person narratives are fictional or blended accounts of others’ personal experiences. Everyone’s journey is unique, and this post does not replace medical advice or guarantee outcomes. Please speak with a licensed provider for help.

Levels of Care

Partial Hospitalization Program (PHP)
Our PHP offers a highly structured, supportive environment where you can focus on recovery during the day and return home at night. It’s an ideal step between inpatient and outpatient care, providing daily therapy, accountability, and a strong recovery routine.

Intensive Outpatient Program (IOP)
Our IOP gives you the flexibility to continue work, school, or family life while receiving evidence-based treatment several days a week. You’ll participate in group and individual therapy focused on relapse prevention, coping skills, and long-term healing.

Outpatient Program (OP)
For those transitioning from a higher level of care or seeking ongoing support, our outpatient program offers continued therapy at a pace that fits your lifestyle. It’s a supportive bridge that helps you maintain recovery and stay connected to care.

Medication-Assisted Treatment (MAT)
MAT combines FDA-approved medications with therapy and counseling to reduce cravings and support long-term recovery from opioid or alcohol addiction. Our team monitors each plan closely to ensure safety, comfort, and effectiveness.

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💬 Your responses are 100% confidential and never shared outside our admissions team.

Recovery Shouldn’t Have to Wait — Begin Treatment Today.

At Midwest Recovery Center in Toledo, Ohio, we make it simple to take that first step toward healing. Our streamlined admissions process can often lead to same-day placement in treatment for substance use or co-occurring mental health disorders.

Call today for a free, confidential consultation with our caring admissions team — we’ll walk you through every step with compassion and clarity.

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At Midwest Recovery Center, we work with most major private insurance providers to make treatment affordable and accessible. Complete our quick, confidential form below, and we’ll let you know if your plan is in-network — without contacting your insurance company.

Commonly accepted providers include:
Blue Cross Blue Shield (BCBS) • Aetna • Cigna • UnitedHealthcare • Humana • Anthem • Tricare

What Happens Next

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Getting help shouldn’t be stressful. Let’s find out what your insurance can cover today.